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Hosted by CPNA, experts will speak about how an indie pro salon brand can achieve success.
July 10, 2013
By: Jamie Matusow
John Heffner, president and general manager of OPI Cosmetics, will moderate a roundtable discussion at Cosmoprof North America (CPNA), created by Professional Beauty Association (PBA.) Participants will share insights about how they were able to build their distribution platforms – as well as advice on how to compete in the marketplace with large multi-national brands. These experts from professional indie brands will be a part of the roundtable: John Maly, founder of Mirabella Beauty; Steve Goddard, founder of Pravana International; and Jeff Orrell, vice president of sales and marketing, Neuma Beauty. The PBA Roundtable will take placce at Cosmoprof North America on Sunday, July 14th from 4:00 p.m. to 5:30 p.m. For more information, visit cosmoprofnorthamerica.com.
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